DEINÓς

WHAT: Logo and brand identityCLIENT: deinóςLOCALIZATION: Turin (Italy)YEAR: 2021

The brand identity project dedicated to Deinóς, a young and visionary company that designs and produces 3D resin models and other items inspired by prehistoric animals, is directly inspired by the world of model making and its typical tools. The splinters of color that animate the layout of the packaging seem to be made by real brush strokes, giving dynamism to the whole box and enhancing in every small detail the design of the dinosaur depicted, thanks to the contrast with the gray of the model.

MOODBOARD: dinosaurs, modelling, brushes.