| WHAT: POP-UP STORE | MATERIAL: various | CLIENT: Fabriano Korea | TEAM: Eric Frej | LOCALIZATION: Seoul | YEAR: 2024 |
FABRIANO Boutique pop-up store at the Hyundai Seoul department store in Yeouido.
The temporary store was designed with flexible modules to be moved to the Hyundai department store in South Korea.
The pop-up store is divided into two areas, the first for exhibition and sales while the second is designed for live performances by artists.
| MOODBOARD: colors, artists. |